A Euphemist Takes a Bow

From the vaults of The New York Times:

A EUPHEMIST TAKES A BOW
October 21, 1981
The Reagan Administration’s fiscal euphemist has been run to ground. He is Lawrence A. Kudlow, who says he coined ”revenue enhancement,” the euphemism for tax increase used by the White House last month.
Mr. Kudlow, the chief economist of the Office of Management and Budget, is defiantly unrepentant. ”I gave them another one, ‘receipts strengthening,’ ” he boasted today.
Mr. Kudlow, a smoothly fluent man of 34, said his career as a euphemist began in the drafting of the ”fact sheet” that the White House issued to explain its request for $3 billion more in tax revenues and $13 billion in budget cuts.
Why didn’t the White House call a tax increase just that? ”There’s no better way to sell economic theory than by the euphemistic route,” he says.

Posted by on February 25th, 2007 at 3:26 pm


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