Apple Trademarks “Vingle”

Apple Computer (AAPL) has filed to trademark “Vingle.” What the hell is Vingle? AppleInsider is on the case:

The first filing describes Vingle as: “Telecommunication services, namely, electronic transmission of streamed and downloadable audio and video files via computer and other communications networks; providing on-line chat rooms, bulletin boards and community forums for the transmission of messages among computer users concerning entertainment, music, concerts, videos, radio, television, film, news, sports, games and cultural events; web casting services; delivery of messages by electronic transmission; provision of connectivity services and access to electronic communications networks, for transmission or reception of audio, video or multimedia content;”
A second filing describes Vingle as an audio entertainment service that may be available in its retail stores: “Retail store services in the field of entertainment, namely, musical, audio and audiovisual works and related merchandise, provided via the internet and other computer and electronic communication networks; data storage and retrieval services; computerized data storage services; electronic storage and retrieval of documents, data, images, audio, video and audiovisual works; information, advisory and consultancy services relating to all the aforesaid”
A final filing is more vague, describing Vingle as “Computers; computer hardware; computer peripherals; hand held computers; computer terminals; personal digital assistants; electronic organizers; electronic notepads; apparatus for recording, transmission and reproduction of sounds, images, or other data; portable and handheld digital electronic devices for recording, organizing, transmitting, manipulating, and reviewing audio, video and still images files; magnetic data carriers; mobile digital electronic devices; telephones; computer gaming machines; monitors, displays, keyboards, cables, modems, printers, videophones, disk drives; cameras; computer software; computer software for use in authoring, downloading, transmitting, receiving, editing, extracting, encoding, decoding, playing, storing and organizing audio, video and still images; computer software for DVD authoring; prerecorded computer programs for personal information management; database management software; computer programs for accessing, browsing and searching online databases; blank computer and consumer electronic storage media; computer and electronic games; user manuals sold as a unit with the aforementioned goods”
All three filings were made on October 7th.

Sounds ambitious. I’ve read it several times now and I still don’t understand it. Anyway, sounds ambitious.

Posted by on October 16th, 2005 at 9:50 am


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