Hershey Upsets Its Fans

You know your product is popular when a minor change can upset people. Hershey has altered its classic Christmas bells ad. This did not sit well with everyone.

Commenters were quick to call out the company for revising the commercial in a year that’s already been packed with difficult changes. Multiple people even suggested Hershey create a separate ad with the dad and little girl, in addition to airing its seasonal marketing mainstay.

“I don’t mind an ADDITIONAL holiday commercial for Hershey’s, but warping the classic bells commercial SUCKS!” one person commented on the YouTube video of the new ad.

“The perfect representation of 2020: completely ruined!” added another.

“Look forward to original every year. Why change it? Don’t ruin it just make a separate commercial,” wrote a third.

Criticism of the new ad took off on Twitter, too.

“Hershey’s redoing their christmas commercial is personally the last straw of 2020 for me,” one person tweeted. “I simply cannot go on without hearing the little hershey kiss sigh after the performance of his lifetime.”

Posted by on December 1st, 2020 at 8:20 pm


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