If You Have an Important Meeting Today

From the Lancashire Evening Post:

Biscuits ‘could be key’ to business deals
The type of biscuit served in the boardroom could make or break a business deal, according to the world’s first “business biscuit study”.
Some 80% of business professionals believe that the outcome of a meeting can be positively influenced by the choice and quality of biscuit on offer.
The research was commissioned by hotel chain Holiday Inn who surveyed 1,000 business professionals across the UK about their boardroom biscuit habits.
Snackers voted the chocolate digestive their favourite boardroom biscuit, followed by shortbreads and with HobNobs claiming the third spot. Jammie Dodgers and Bourbons completed the top five.
The survey discovered that lawyers were most impressed by a good boardroom biscuit, closely followed by those in the media and marketing industry.
Things are not so clear-cut on the etiquette of dunking, with 52% of business professionals frowning on the practice.
And on the question of how many biscuits to take from the communal platter, most agree that two is the magic number.
The survey discovered that nothing says business failure quite like a crumbly biscuit with nearly 30% admitting they would turn their noses up at a disintegrating digestive.

Posted by on June 2nd, 2008 at 9:28 am


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